Marketing leadership and live sports production

Served as Director of Marketing for the Myrtle Beach Mutiny, a USL PDL club now known as USL League Two, overseeing all creative, digital, and broadcast initiatives across two seasons.

The role required complete ownership of the club’s marketing presence from matchday content to live production.

Creative Focus

Work included:

  • Social media strategy and real-time match coverage

  • Campaign development across digital and print

  • Game programs, tickets, and sponsorship materials

  • Multi-camera live broadcast production

  • Broadcast graphics and on-screen visual systems

  • Commentator coordination and matchday execution

Every match was streamed live to YouTube with full in-house production and custom graphics.

Recognition

2017 PDL Golden Scarf Award
Best Social Media Promotion

Recognized league-wide for high quality graphic design, engaging social media campaigns, and real-time matchday content during the 2017 season.

Leadership Development

In year one, all creative and broadcast responsibilities were self-managed.

In year two, I built and directed a team of interns to support production and marketing operations while maintaining visual and strategic consistency.

Previous
Previous

CCU - Men's Soccer

Next
Next

Summer School Electronics