Supporter-driven apparel and visual design
As an active member of The Third Rail, the official supporters group of New York City FC, I contributed apparel and visual design projects that aligned with club initiatives and matchday moments.
The work centered on scarf design, chapter branding, and supporter visuals built to live in stadium environments.
Creative Focus
This collaboration included:
Limited-edition supporter scarf design
Pride match apparel
Chapter logo systems
Banner and large-format supporter graphics
Tifo design consultation
Each piece was created to complement club campaigns while remaining distinctly supporter-led.
Signature Projects
NYC Parks Scarf
Designed in conjunction with NYCFC’s green third kit honoring New York City Parks, this limited-edition scarf referenced official NYC Parks signage, translating civic design language into supporter merchandise.
Pride Match Scarf
Created for NYCFC’s Pride celebration, this scarf blended Third Rail identity with Pride visual elements, designed for visibility in the supporter section and beyond.
Chapter Branding
Developed updated visual marks and banners for regional Third Rail chapters including Bronx, Queens, Westchester, Connecticut, New Jersey, and Long Island. The system aligned with a club kit release while preserving chapter individuality.
